This ad promoting condom use was made for the Swedish Association for Sexuality Education but never used. The group that made the ad, Kollektivet Livet Produktion, doesn’t explain why their pitch was rejected, but maybe it wasn’t informative enough. After all, it’s a minute of people making music with condoms (which does nothing to prevent pregnancy, some might suggest) capped off with three seconds of “USE CONDOMS” on screen.
image: MorgueFile
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